Latest from Ukie
Here you can find all our latest press releases, opinion pieces, and news so you can keep up with what we're doing and not miss out on important things happening in the UK games industry.
UKIE has published a consumer safety policy paper setting out a range of measures taken by all three console manufacturers and the wider games and interactive entertainment industry, to ensure children can enjoy games safely and sensibly both online and offline.
Games and interactive entertainment trade body UKIE has partnered with think-tank Demos and representatives from the TV, fashion and music industries to produce a report, called ‘Risky Business’, that will shape the thinking behind encouraging growth in the creative industries.
UKIE has partnered with DEMOS on ‘Risky Business’ to help improve access to finance for interactive entertainment businesses, which is a key barrier to growth for the sector.
EA’s ‘FIFA 12’ 2nd week sales may have dropped -68% (units) over the impressive launch week, but this is still enough to claim 13th in the all time weekly unit sales ever tracked on the All Formats Chart and it remains comfortably No1. Debuting strongly at No2 for Xbox 360, PS3 and PC is Bethesda’s long-anticipated ‘Rage’ from id Software, the developer that brought ‘Doom’ and ‘Quake’ to the world. Also debuting highly at No3 is Namco Bandai’s 360/PS3 ‘Dark Souls’, the spiritual successor to ‘Demon’s Souls’ (both by From Software but ‘Demon’ was a PS3 exclusive, published in the UK in Ju
Following on from its success last year, UKIE once again took a stand at all three Party Political Conferences to raise key industry issues to party leaders and senior Cabinet Ministers. This year saw a total of 150 MPs visit UKIE’s stand – including Deputy Prime Minister Nick Clegg, Labour leader, Ed Milliband and the Secretary of State for Culture, Media and Sport, Jeremy Hunt.
EA’s ‘FIFA 12’ claims the third biggest All Formats launch week, outdoing last year’s ‘FIFA 11’ (up 18% in units and 34% in revenue), by overtaking Grand Theft Auto IV, with only the two Call of Duty’s ahead (Black Ops at No1and Modern Warfare 2 at No2). Xbox 360 continues to be the format of choice with 54% of the share (up 27% from last year) compared to PS3’s 44% (up 11% from last year). The other formats are left behind with only a 2% share (last year was 4% and the year before 6%). Last week’s two new entries have therefore shuffled down with Microsoft’s ‘Gears of War 3’ (-76%) at
Epic Games and Microsoft’s ‘Gears of War 3’ claims the top spot this week with the biggest launch of the year so far. The finale of the Gears of War trilogy was close to selling as much as the combined launch weeks of the two previous iterations and makes it the 7th largest Xbox 360 launch to date (12th largest individual format launch). This means that Codemasters new entry ‘F1 2011’ has to settle for 2nd place and last week’s No1, Deep Silver’s ‘Dead Island’ (-54%), is now down to No3. 505 Games’ ‘Zumba Fitness’ (+7%) just keeps on going with a 7% increase in sales, stepping up from No
UKIE is pleased to announce that the 2011 AGM will be held at Warner Bros (Holborn 1 Theatre) at 98 Theobalds Road, London, WC1X 8WB on Friday 4th November from 13:00. All UKIE members are welcome to attend, please confirm your attendance to Claire.email@example.com.
The running schedule for the day is:
Following on from its success last year, UKIE has once again taken a stand at all three party political Conferences. UKIE is the interactive entertainment industry’s lead voice to MPs and policy makers and the Deputy Prime Minister was one of many MPs to visit UKIE’s stand at this year’s Liberal Democrat Party Conference.
Deep Silver’s ‘Dead Island’ holds on to No1 in the All Formats Chart, selling more in 2 weeks than any other Deep Silver title has sold in its lifetime. The Xbox 360 version remains the biggest selling version, but its share has dropped from 68% to 51%, while PS3’s share has gone up from 29% to 47%, overtaking ‘Resistance 3’ at the top of the PS3 Full Price chart. There is also no change at No2, despite sales of THQ’s ‘Warhammer 40,000: Space Marine’ dropping by 52%. After last week’s 4 new entries in the Top 10, this week we have to settle for just one title entering the Top 40: Sony’s
We’ve not had 4 new releases in the Top 10 since week 13 this year (with the launch of ‘Zumba Fitness’ on Wii and multi-format titles ‘Shift 2: Unleashed’, ‘Tiger Woods PGA 12’ & ‘WWE All Stars’), but this week even sees 3 new titles within the Top 5. Debuting at No1 is Deep Silver/Koch’s highly anticipated ‘Dead Island’ for 360/PS3/PC from Polish indie developer Techland (also recently in the charts with ‘Call of Juarez: The Cartel’ 360/PS3-PC version new this week).