Nesta research reveals the average person who plays games: female, 43 years old, highly educated and an active consumer of culture
People who play games are better educated, no less wealthy and more likely than non-games players to participate actively in culture, according to research conducted by innovation charity Nesta, released in a report that challenges the existing stereotype of games players.
The UK games market was valued at a record £4.33bn in 2016, up +1.2% from the 2015 figures.
The result shows positive growth for the games and interactive entertainment economy, including an +11.1% increase in digital console and PC games sales to £1.22bn and an impressive +16.9% rise in UK mobile games revenue - now worth £995m.
For the first time since launch, the UK Games Map is now tracking more than 2,000 active games companies in the United Kingdom.
Thanks to an incredible response from the UK games industry, Ukie have processed more than 120 data submissions from UK games companies to the UK Games Map, both adding new companies to the dataset and providing updates and improvements to existing company data. As of this morning, this brings the total number of active games businesses listed in the map to 2,028.
It's been a busy 10 days since we launch the UK Games Map, the first real-time interactive map of the UK games industry. We've had an amazing reponse to the map, with some great feedback from across the industry, academia, government, gamesmap users, direct email and social media, so we thought we'd share a little of what's been going on behind the scenes.
Less than two weeks since its US release and just 6 days in for Europe, Niantic’s Pokémon GO is proving to be a phenomenal success, with millions of installs, revenue records smashed and both the games industry and the mainstream media scarcely able to keep up with the deluge of incredible stories rolling in by the hour.
We love a bit of data here at Ukie, so below are collected a few choice facts and charts about the story so far:
Culture committee mulls tougher data breach sanctions
The Culture, Media and Sport Committee's report into cyber-ecurity published 17 June recommended a new custodial sentence of up to two years for those convicted of unlawfully obtaining and selling personal data. It has also said the Information Commissioner's Office (ICO) should also have a robust system of escalating fines at its disposal to sanction those who fail to report, prepare for or learn from data breaches.
Ukie is looking for an intern from our student membership to support the data and insight department for approximately 4 days, to work on a data project relating to the games industry. The project involves cross-referencing and validating data about potential games companies and their releases.
This position is paid and is required ASAP.
Skills / experience:
Your role within our Kingdom
If you want to be part of a company that creates amazing user experiences and entertainment for millions of players to enjoy on the go, then this is the right job for you. As part of the Business Performance & Analytics Department, you will enjoy working in a creative, challenging and collaborative environment where your ideas will be every bit as valued as your insight expertise.