This PR workshop will show you how to pull together a professional, strategic PR campaign from scratch. You will learn how to follow a step-by-step process, from taking a brief to finalising plans and getting sign-off.
This workshop provides an overview of measuring digital marketing effectiveness, covering all key aspects including websites, mobile and apps, social media and email, with a view to determining whether your digital marketing is working.
Ukie has teamed up with the CIM (Chartered Institute of Marketing) to create a brand new course. It has been specifically designed with the games industry and related markets in mind and is suitable for both game developers and publishers.
This course follows on from course 2. It focuses on turning the learnings from the first two sessions into a marketing plan. The morning focuses on tools that will help to understand your competitors & the external factors that will affect you.
This event is the third meeting of SIGN (following ones organised at Portsmouth and Southampton Solent Universities). This is to now take place at Bournemouth University and its state-of-the-art Executive Business Centre facilities in the centre of the town