According to Superdata “Free-to-play titles amassed 80% of digital games revenue in 2018 but premium games
still performed well in Western markets”* but to understand if your game is best suited as paid-up-front, free
Major European study highlights success of mobile games
A report published today by the Interactive Software Federation of Europe (ISFE), has set out the significant benefits generated by the mobile games industry across the continent. These are the results of the largest-ever study of the mobile games ecosystem, for which 4,000 consumers across Europe were surveyed.
A guide to F2P regulation from Jas Purewal.