Less than two weeks since its US release and just 6 days in for Europe, Niantic’s Pokémon GO is proving to be a phenomenal success, with millions of installs, revenue records smashed and both the games industry and the mainstream media scarcely able to keep up with the deluge of incredible stories rolling in by the hour.
We love a bit of data here at Ukie, so below are collected a few choice facts and charts about the story so far:
Huge annual increase in Video Games Tax Relief certifications revealed
Statistics released by the BFI today show a huge year on year increase in the number of games receiving Video Games Tax Relief (VGTR), in the first round of figures of the scheme's first two full years of activity.
More women than men play games in the UK