NLA Europe’s Mission
NLAE’s mission is to develop and operate Europe’s best multi-purpose arena and tournament spaces. We are designing the future of live entertainment venues for traditional sports, entertainment and esport. We are delivering the creative industry’s sustainable jobs for the future. By leveraging the booming global esports market we are regenerating cities.
Endpoint Esports LTD are a UK gaming organisation established in May 2016. In a short space of time, we have established ourselves as one of the top esports organisations in the UK, and currently have a fully British Counter Strike:Global Offensive team and majority British Battalion 1944 team. We have also had success within games such as Overwatch, Halo, Rocket League and Street Fighter V.
Our rapid growth is led by our extensive experience of over 30 combined years within the gaming and esports market, along with our drive to make Endpoint a success.
Our goal is to be involved, develop and grow undervalued sports. For us, it's about creating moments that matter and building a reputation that resonates with each growing fanbase whether we are supporting establishing eSport businesses, providing services to athletes or growing the game through publishing
Cloud9 (C9) is an American eSports organization, which fields teams in Rocket League, League of Legends, Counter-Strike: Global Offensive, Hearthstone: Heroes of Warcraft, Super Smash Bros. Melee, H1Z1, Fortnite, Clash Royale, Overwatch, Rainbow Six: Siege, and PlayerUnknown's Battlegrounds.
Esports specialists, we create content at our studios and host tournaments and events on our Mobile Gaming Arena, Big Betty. Big Betty is a fully functioning stage, with casting cabin and 4k Streaming studio that can be driven anywhere in Europe. Bringing esports to the players.
In addition to this we have Gaming Arenas in the US, Europe and China. Our flagship Arena in Vegas hosted the Ninja 18 event earlier this year that set the world streaming record.
Edge Esports connects games, teams, leagues and brands to each other using smart contracts.
We have provided consultancy services to brands like adidas, Mishcon de Reya and the Royal Bank of Canada.
We have connected sponsors like Three Mobile, Four Star Pizza and Lucozade to esports properties.
We connect players to professional teams like Lightning Pandas.
We have run influencer campaigns for brands like EA, Epic Games, HyperX and Netease.
Editorial, video and broadcasting are the primary business activities. Influencer management is the secondary business activity.
The team behind epic.LAN has been involved in running UK gaming events since 2003.
To gamers, epic.LAN events are often the first step in their esports career, either as a player, talent or backstage staff. epic.LAN hosts community LAN gaming events of varying sizes around the UK with a balance of competitive and casual gaming across a range of titles and platforms.
The British Esports Association is a not-for-profit organisation designed to support and promote esports in Britain, with a focus on the grassroots level.
The aim is not to push esports as a sport, or as a rival to traditional sport, but as a credible activity in its own right which can have positive cognitive and other benefits when done in moderation. Esports also promotes teamwork and communication, develops communities and provides jobs. See our careers advice section here.
Our three aims are to: