Fundamentally Games

Fundamentally Games is dedicated to helping bring amazing, sustainable experiences for players.  We have seen first hand what happens when you give players’ a reason to keep playing and investing in the games they love.
Fundamentally Games Ltd was founded in 2019 by Ella Romanos and Oscar Clark. We help developers and organisations transform their games into services.

Key services:

  • Mentoring & support on market feasibility, game & monetisation design, marketing strategy, live ops, production and funding readiness.
  • ‘Liveops-as-a-service’ where we partner with the developer to actually deliver the live operations of a game as a service (similar model to a publisher where we risk share and provide resource/skills).

Company Category


Key Personnel

Offices & buildings

UK Headquarters

34 New House, 67-68 Hatton Garden, Holborn