Waste is an independent digital creative agency founded in 2006 on the principle of cutting out unnecessary agency fluff in favour of urgency, expertise and a no-fuss attitude. We call this approach ‘Maximum Digital. Minimum Nonsense.’
With offices in London and Los Angeles, we employ 70+ specialists covering strategy, creative, social and web content, advertising, digital experiential, DOOH, UX and SEO.
Our clients include Supercell, the mobile gaming giant, for whom we deliver player acquisition and retention built around community listening and high-speed, high-quality content creation. We also provide digital leadership for energy giant Centrica, specifically British Gas Business. Other clients include WW (formerly known as Weight Watchers) Sega, Ubisoft, Mecca Bingo, Grosvenor Casinos, intu, Howdens and media brand family Oath.
Our approach has seen us nominated for more than 70+ awards, including: Awwwards, BIMAs, Clios, CIM, Design Week, The Drum, FWA, Masters, Pixels, Lovies, W3 and Webbys. We’re renowned for brewing our own craft beer, the Waste Pale Ale (WPA), a firm favourite with clients and partners. We also support the UK based gaming charity, SpecialEffect.