Ukie and Nesta launch second wave of games industry mentoring programme

Ukie and Nesta launch second wave of games industry mentoring programme

23rd October 2014 - London, United Kingdom – Games businesses invited to apply for mentoring.

After the success of the first cohort of the Video Game Mentoring Network scheme, which saw eight games businesses start the programme earlier this year, Ukie have once again partnered with Nesta to match businesses with experienced games industry mentors.

The scheme aims to advise and nurture games businesses with an appetite for growth and mentoring will officially start in December.  Businesses who join the Games Mentoring Network will receive:

One-to-one business mentoring in the form of 10 two-hour sessions over a 6-12 month period
An induction workshop at the start of the programme to get the most out of your mentoring sessions
Workshops and events designed to meet other members of  the wider creative Network
Coaching support - in addition to mentoring

Ukie and Nesta want businesses of all sizes to apply to be mentored, from start-ups who have been established for less than two years, to established and high growth potential business who are looking to scale. The minimum criteria for applying are simply that you must be a registered business that:

·         Has made or sold a game in the UK in the last 12 months or have a game ready to bring to market in the next six months.

·         Or you can also be a business that has launched a product or service in the UK that supports the creation and selling of games within the last 12 months.

·         Being a Ukie member automatically qualifies you to apply.

Ukie and Nesta are inviting games businesses to apply for mentoring by contacting

Ukie CEO, Dr Jo Twist said: “Building on the success of the first wave of games mentoring, our partnership with Nesta will give even more games businesses an amazing opportunity to get first hand expert advice from people with proven track records in the games industry. Mentoring is invaluable for both mentees and for mentors and they learn a great deal from each other throughout the process.”

Nesta Programme Manager, Deborah Fox, said “It’s great to partner with Ukie once again and offer this fantastic opportunity to even more games businesses.  Having a mentor gives you an opportunity to look at your business in a different way and the high calibre of mentors on our programme means you’ll be working with someone who can relate to your business, help you work through specific challenges and ensure you are creating and making the most of opportunities that will help you grow.” 

CEO of Born Ready Games, James Brooksby commented “As a previous recipient of the Nesta mentoring network back in 2009, I offered myself as a mentor in last years programme. As a mentee, the biggest help to me was to have an objective and independent person to talk to who was intelligent and had experience, so we could talk about anything relating to the business. When you are solely in charge of a business who do you talk to about it? That is where the mentor network can help a great deal in my opinion. The Mentor can listen and offer advice, bringing to bear their strong experience or contacts if required.”

Kempt games Studio Owner Chris Kempt said “Mentoring is a very powerful thing in business particularly when it's delivered by someone who has an innate understanding of the sector and context of the company's operations within it. Working with my mentor over the last few months has been invaluable in assisting with our slow transition from work for hire studio to developers if IP in our own right.




For all press enquiries, please contact the Ukie press office on T: +44 (0)20 7534 0580 or E:

About Ukie
The Association for United Kingdom Interactive Entertainment or Ukie (pronounced YOU-KEY) is a trade body that aims to support, grow and promote the whole of the UK’s games and interactive entertainment industry. Founded in 2010 (although formerly known as ELSPA), Ukie’s membership includes all the major UK and global games publishers and the best of UK development talent - from promising start-ups to some of the biggest, most successful studios operating in the UK today. We also have distributors, academic institutions, new publishers, and media outlets that are integral to the lifeblood of the industry as part of the family.

Ukie works with government to champion a range of issues including age ratings, education and skills, access to finance and protecting intellectual property rights. It also works with the media to ensure true and accurate representation of the sector by raising awareness of the industry’s positive economic contribution and the societal benefits of gaming to policy makers, regulators and consumers. One of Ukie’s key roles is to support its members by providing them with key market information, promoting careers and offering the business support services, training and best-practice knowledge to enable them to operate most effectively.

We also offer comprehensive events programme to give the games industry access to key information, leading industry figures and give everyone the chance to network. You can see our events programme here In addition, Ukie compiles weekly, monthly and annual retail charts and sales reports for the UK market.

Some of the campaigns Ukie has been working on include the next gen skills campaign which pushed for computer science to be put back onto the national curriculum, - a website where families can learn about playing games safely and sensibly and Ukie Student Membership which bridges the gap between education and industry for students leaving higher education.

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About Nesta
Nesta is the UK's innovation foundation. We help people and organisations bring great ideas to life. We do this by providing investments and grants and mobilising research, networks and skills. We are an independent charity and our work is enabled by an endowment from the National Lottery.