December 2016 - London, United Kingdom – Boxed sales of Grand Theft Auto V top 6m in UK
Rockstar Games’ flagship title has contributed more to the British economy than any other single game title in history
Grand Theft Auto V has sold over 6 million boxed copies of the game in the UK since its launch in September 2013, Ukie GFK Chartrack data has shown this week.
Developed by Rockstar Games, Grand Theft Auto V is the fastest and biggest selling entertainment product of all time, and a prime example of UK games makers’ creativity, talent and innovation leading the way in creating the most popular games in the world.
This boxed sales figure means that the title has put over £240m through British tills since September 2013, contributing more to the British economy than any other single game title in history. For context, the entire boxed sales market for games in the UK in 2015 was worth £904m.
Rockstar can add this to the long list of accolades for Grand Theft Auto V, which already has broken seven world records, including ‘Bestselling video game in 24 hours’, ‘Highest revenue generated by an entertainment product in 24 hours’ and ‘fastest entertainment property to gross $1bn’.
Dr Jo Twist OBE, CEO of Ukie, said, “The UK games sector is a global success story. We are a comparatively young industry punching far above our weight on the international playing field, and Grand Theft Auto V is a prime example of how UK teams are creating hugely successful, globally renowned titles that are making a valuable contribution to the UK’s reputation as games makers, our economy, job creation, and cultural identity.”
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About UK Interactive Entertainment (Ukie)
Ukie (UK Interactive Entertainment) is the only trade body for the UK's games and interactive entertainment industry. A not-for-profit, it represents businesses of all sizes from small start-ups to large multinational developers, publishers and service companies, working across online, mobile apps, consoles, PC, eSports, VR and AR.
Ukie aims to support, grow and promote member businesses and the wider UK games and interactive entertainment industry by optimising the economic, cultural, political and social environment needed for businesses to thrive.
Ukie works closely with the sector to influence government and decision makers, lobbying successfully for the 2014 Video Games Tax Relief, the UK Games Fund, and the Next Gen Skills campaign which resulted in a new Computer Science Curriculum. Ukie makes connections for businesses and help them access the opportunities a digital economy offers, via a successful International Trade programme, running UK Games Industry stands at the biggest international industry events.
It promotes the industry by working with the media to raise awareness of the sector’s positive cultural and economic contribution, as well as the societal benefits of games. Ukie runs askaboutgames.com, where families can learn about safe and sensible online practices, parental controls and age ratings.
Ukie’s skills work serves to increase inclusion and diversity, advocating a STEAM approach to education. Initiatives include the Digital Schoolhouse (DSH), Video Games Ambassadors (VGAs), a Student Membership scheme, and a professional development programme.
Ukie commissioned the Blueprint for Growth report in 2015, an independent review of the UK games industry with recommendations for decision makers in Parliament for how the industry can grow.
In 2016 Ukie partnered with Film London to deliver Games London, a ground breaking new three-year programme to promote the UK as the games capital of the world, the focal point of which is the annual London Games Festival.