• RS has over a decade of experience in the Chinese gaming marketing industry. We are proud to have assisted Western game publishers tap into the world’s largest community of gamers, China. Taking Curve Games and Kwalee Games as examples, our expertise has been instrumental in leveraging influencer marketing on Douyin (Chinese equivalent of TikTok) and Bilibili (Chinese equivalent of Youtube but with a more pronounced focus on anime, comics, and games), significantly enhancing brand visibility and recognition in the Chinese market.

    Our tailored strategies and deep understanding of local digital landscapes enable us to effectively connect international gaming brands with the vast and dynamic Chinese gaming audience.

    Meanwhile, we have established our London office and are continually expanding our media partnerships with prominent platforms such as IGN, GamesIndustry.com, Twitch, Google, Bing, TikTok, and Bigo Live. This network enables us to offer comprehensive integrated media communication services to our clients, ensuring a broad and effective reach across multiple channels.

    Our latest innovation in the realm of digital marketing - the integration of AI-generated content, includes the creation of digital avatars. This cutting-edge technology allows us to offer unparalleled services in the form of captivating imagery and videos, all personalized and generated by advanced AI.

    At RS, we pride ourselves on building long-term partnerships based on trust, innovation, and a deep understanding of the gaming landscape. Headquartered in Beijing, we look forward to assisting clients globally from our 9 offices including London and Hongkong as our international hub.

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