Gamescom / devcom is the most important event for the games industry in Europe.
It is THE destination for developers, publisher, investors, the media and consumers and welcomes over 300,000 people through the doors. All eyes are turned to the games industry during gamescom and this year will be no different as it makes its debut as a digital only show.
The UK industry stand at gamescom, managed and delivered by Ukie, is a perennial focal point at gamescom and the UK Game of the Show is a showpiece event on the UK stand.
The award showcases the creativity and skill of UK developers by highlighting a raft of UK developed, as yet unreleased games to publishers, investors and the media.
In 2020 the UK Game of the Show will be a Live digital event taking place during gamescom and devcom. UK developers are invited to submit, by 22 July, a 2 minute 30 second video (maximum length) of their, as yet unreleased game. The ‘best’ 15 game videos will be showcased on Monday 24 August in a live show, hosted by leading video game show presenter Mr Midas, across all the main digital channels including twitter, twitch and Facebook with all viewers invited to vote for their favourite game. The live show will conclude with the announcement of the winner, decided entirely by public vote on twitter.
With the fate of the winner resting in the hands of the public, the video will clearly need to show off the quality of the game. But remember this is also your chance to impress your potential customers so make sure your voice-over adds all the key game details and throw in some humour!
But that is not all. Whilst the live show is broadcast, the 15 finalists will be hosted by Ukie in their own breakout rooms on zoom. We will be encouraging the media, journalists and potential partners to visit the studios to find out more about the game and to explore promotional and commercial opportunities.
But that is not all. The winner of the UK Game of the Show will also progress to represent the UK in the inaugural EuroPlay games contest! Taking place on Friday 28 August this live event, following the same format as its UK equivalent, will bring together some of the best developers from Europe to compete for the prize of EuroPlay games contest winner.
The EuroPlay games contest has already attracted interest from a number of countries, and we are anticipating that as each new country signs up to take part the audience reach of the event will increase exponentially.
To submit your game please contact Leon with the below attached form completed by the 13th July. Please also note, the deadline for the video submissions is 22 July. For more information on how to be involved and to discuss sponsorship please contact Sam.
Register to Attend
Everyone is invited to attend our upcoming showcases and Ukie will need viewers to vote for the winner of each competition.
For developers in the UK and across Europe this is an amazing opportunity to showcase your work to potential customers, investors and the media.
For publishers and investors looking for innovative and interesting games this is a ready-made solution for you with the scope to meet and interact with the studios already built in.
For sponsors this is an amazing opportunity to raise the profile of your brand and be associated with this highly creditable, fun and feel-good event.
For the media this is a one-stop shop to view some of the best, as yet unreleased games, in the UK and Europe and to have a direct line to the developers behind them.
UK Game of the Show - 24th August
EuroPlay - 28th August